Indulge in luxurious haircare with Bread Beauty Supply's Gentle Milky Hair Cleanser. Experience the hydrating and smoothing benefits of aloe vera juice, argan oil, and lemon tea tree oil in this lightly foaming shampoo. Perfect for all hair types, including thick, curly, and textured hair, and safe for coloured hair. The vegan formula, scented with notes of Froot Loops, thoroughly cleanses without stripping natural oils.
We wanted to create the perfect hybrid between a shampoo and a co-wash (conditioning hair wash). Something that would be soft ‘n gentle on delicate and textured strands without stripping your hair to straw. It had to be lightly-foaming and properly-cleansing, free from sulfates or harsh surfactants. So, we made hair-wash using the same kind of cleansing agent that you might find in a good face wash. And it smells like a bowl of fruit-loop cereal milk. It’s milky and silky, gentle but tough, and has racked up over 10 beauty awards, including Best Curl Shampoo (Women's Health), and Elle Future of Beauty 2020.
Directions
Either a) squeeze onto hands and lather up between palms, or b) funnel directly onto scalp via nozzle for hard-to-reach bits like the back of the neck. For thicker hair, section into four parts to reach your scalp and strands with ease. While holding the ends of your hair with one hand, use the pads of your fingers on your other hand to massage deeply into wet scalp until completely coated in gentle suds. Run residual hair-wash down the lengths of your hair to supremely cleanse your strands. Rinse off once complete. *Notice the super gentle nature of hair-wash leaves you washing less often, because you’re not over stripping your scalp. Less washing means less disruption to the hair. A victory.
Ingredieint
Aqua (Water), Decyl Glucoside, Glycerin, Aloe Barbadensis Leaf Juice, Glyceryl Stearate, Sodium Lauroyl Lactylate, Cocos Nucifera (Coconut) Oil, Cetrimonium Chloride, Persea Gratissima (Avocado) Oil, Cetearyl Alcohol, Cetyl Alcohol, Quaternium-80, Argania Spinosa Kernel Oil, Parfum (Fragrance), Caprylyl Glycol, Phenoxyethanol, Guar Hydroxypropyltrimonium Chloride, Lavandula Angustifolia (Lavender) Oil, Benzyl Benzoate, Citral, Limonene, Linalool
Awards